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Apple aired a two part ad for Apple Music during the MTV Video Music Awards that features The Weeknd and John Travolta.

Apple has released OS X 10.11 El Capitan beta 8 to developers for testing.

Apple's new Beats Solo Buds wireless earbuds are now available to order at a retail price of just $79.99.

Apple's agency model could be under questioning by the Texas Attorney General

Apple is reportedly planning to launch a second generation iPhone SE next year, targeted at emerging markets.

Sega is now offering Sonic the Hedgehog 2 Classic for iPhone, iPad, iPod touch, and Apple TV as a free download via the App Store.

Spotify and Universal Music Group have signed a licensing deal for AI-generated covers and remixes, launching as a paid add-on for Premium users.

Perplexity has updated its Comet AI browser for iPhone and iPad with phone actions, iPad refinements, Finance Deep Dive tabs, and more.

Apple has a backup design more similar to the iPhone 3GS in case of production problems with the new design leaked by Gizmodo

XBMC, a popular media center application, has been updated with support for iOS 5.2 on the second generation Apple TV.

Apple has stopped signing iOS 8.4, making restores and downgrades to the firmware no longer possible.

Morgan Stanley analyst Katy Huberty is more confident Apple will release a lower priced iPhone after meeting with CFO Peter Oppenheimer.

The official Apple Smart Battery Case for the iPhone XR (White) is on sale for 47% off today.

Apple has stopped selling the Mac Pro on its European online stores.

A new report from 9to5Mac offers some tidbits on the rumored fingerprint scanner for the iPhone 5S and suggests that Apple could delay iOS 7 for iPad.

Nike has announced that a Midnight Fog Edition of the Apple Watch Nike+ with cellular will launch tomorrow.

Apple will reportedly launch the iPhone 6s and iPhone 6s Plus on September 18th, following a September 9th keynote.

The Apple iPad mini 5 is back on sale for $349.99, its lowest price ever.

An Apple patent application details a system by which customers can use their iPhone as an electronic wallet and payment system.

Apple has begun airing a new 'What is iPad? video ad which is a reincarnation of the old 'What is Newton?' ad

Asymco analyst Horace Dediu examines Apple's iTunes and Accessories business noting that it's larger in terms of revenue than any mobile phone vendor except Samsung.

Amazon has topped Apple in the 14th Annual Harris Poll RQ Study ranking companies by corporate reputation.

Apple is rushing to release an update to iOS 6.1 after carriers warned customers not to update due to a bug that affects 3G performance.

When announcing the iPad, Apple promised that all 3G models would be unlocked. Turns out that is not the case.

IHS Markit engineers have completed their preliminary teardown of the iPhone X estimating that the 64GB version carries a bill of materials (BOM) of $370.25.

Designer Martin Hajek has created a concept that imagines what an Apple flip phone might look like.

Apple's new iPhone 15 Pro and iPhone 15 Pro Max may feature a new 'Action' button that replaces the Mute switch.

Apple will reportedly lose the rights to use the 'iPhone' trademark in Brazil next week.

Apple has gone live with iOS 4.2.1 and the firmware is now available to download.

Apple has released iOS 11.2 beta 2 to developers for testing.

Apple has seeded watchOS 4.2 beta 2 to developers for testing.

Apple's new Powerbeats4 wireless earphones have been fully leaked ahead of their unveiling.

Apple has posted a message on the Lala homepage indicating that the service will be shut down on May 31st, 2010.

A group of security researchers have snuck in an app past Apple's review team that was exploited to become a malicious iOS app

Caviar has announced a lineup of custom engraved Apple Watches that honor Russian President Vladimir Putin, Vladimir Lenin, and Peter the Great.

Apple has released HomePod software update 13.2.1 to fix issues with iOS 13.2 that led to the bricking of some devices.

Apple has released an update to TestFlight bringing support for watchOS 2 apps, App Thinning, improved notifications, and more.

Apple has posted a guided tour of the new iPhone X.

Apple has confirmed to the New York Times that it finalized a deal to acquire Intrinsity, a small chip company.

Mac shipments have more than quadrupled over the past decade but last quarter saw their biggest drop in a decade.

Apple has finally sent out shipment notifications to iPhone X pre-order customers.

Apple's Beats Studio Pro over-ear wireless headphones are still on sale for 49% off!

Apple has released iOS 6.1 for the iPhone, iPad and iPod touch.

The August Smart Lock app has been updated to support the Apple Watch, letting users operate the device and view its logs.

Apple may be looking to purchase ARM Holdings in an attempt to take chip design in house.

Apple SVP Dan Ricco says the company spent no time looking at integrating Touch ID 'on the back or through the glass or on the side' of the iPhone X.

Apple has released tvOS 11.1 for download.

Apple is working on a new travel check-in application that they are calling iTravel