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The CEO of Apple, Tim Cook, believes that the Apple TV is an area of interest for the company

Apple has posted a look at 'Filming Inside the Reef' for the new season of Tiny World.

Apple has announced the launch of a new Swift App Development Curriculum that will be available as free download from the iBooks Store.

Apple is reportedly planning a trial production run of Micro LED displays later this year.

Apple has begun decorating the Howard Gilman Opera House at the Brooklyn Academy of Music ahead of its special event on October 30th.

A new Russian regulatory filing in the Eurasian Economic Commission database reveals that Apple plans to launch three new desktop Macs and one new MacBook.

Support for Apple CarPlay is relatively easy to integrate into existing applications, according to Brian Lakamp of iHeartRadio.

Oscar winner Taika Waititi told reporters that the Writers Guild of America needs to get Apple to 'fix those keyboards' in a press conference following his win.

Apple's new MacBook Air is on sale for $200 off today.

Firecore has announced the release of Infuse 6.3 for the Apple TV which brings Dolby Atmos support, variable-speed playback, and more.

Apple's MagSafe Duo wireless charger is on sale for $16.55 off today.

GT Advanced has reached a new deal with Apple to address the payback of a $439 million loan it obtained from the company to start sapphire production.

Apple is reportedly planning to release a 4-inch iPhone in early 2016, according KGI Securities analyst Ming-Chi Kuo.

Apple is working on a development agreement with the City of San Jose that would let the company build a new campus in north San Jose up to 4.15 million square feet in size.

Apple has released iOS 12.1 beta 5 to developers for testing.

Apple has patented a keyboard with Force Touch or 3D Touch capabilities.

Apple has landed the rights to the documentary feature film 'Fathom' and will premiere the film June 25 on Apple TV+.

Apple is reportedly hiring hundreds of engineers and managers in China to speed up development of a new iPhone.

Apple has granted Wired an exclusive look inside its new Apple Park headquarters.

Apple has announced the release of special edition Beats Powerbeats Pro in collaboration with Paria Farzaneh.

Apple has posted an inside look at 'The Essex Serpent', a limited series starring Claire Danes and Tom Hiddleston.

Roku has announced new streaming devices and an updated remote that features a dedicated button to launch Apple TV+.

Apple's AirPods Pro are back on sale for $199.99 today.

Apple has released watchOS 3.2.2 for download alongside iOS 10.3.2.

Check out this video that recaps Apple's construction progress on Apple Park over the last year.

A developer has created an app that turns the iPhone 6s into a real life digital scale using 3D touch, but Apple has rejected the app and prevented its release in the App Store.

Check out this chart that shows Apple's revenue growth and guidance all the way back to 2004.

Photos of an 'extremely rare' iPhone 11 Pro with a misaligned Apple logo on the back have surfaced online.

A four pack of Apple AirTags is on sale for just $84.55 today.

Apple's next generation AirPods will purportedly feature super fast wireless charging, a new surface coating similar to the Apple Pencil, and a case that's bigger in one direction.

Apple has updated its forthcoming bagel emoji with a tastier look after some users complained the emoji was unappetizing.

Check out this new concept for Apple's rumored low-cost 'iPhone 9'.

Apple has released iOS 12.1 beta 4 to developers for testing.

Apple's three meter Thunderbolt 4 Pro cable is now available to purchase for $159.

Apple has hired artificial intelligence expert Jonathan Cohen away from Nvidia.

Apple has posted a 'first look' at Mythic Quest: Raven's Banquet ahead of its premiere this week.

A detailed breakdown of the chip and memory configurations for Apple's upcoming iPhone 17 lineup has allegedly been leaked.

Samsung has announced the Galaxy Z Fold7, featuring a 200MP camera, advanced AI tools, and a free storage upgrade. Pre-orders are live with trade-in offers up to $1,200.

Apple's popular AirTag track is on sale today for $10 off a four pack.

Apple has clarified that the recently announced App Store affiliate commission drop only applies to in-app purchases.

Apple employees have been testing a Siri-based Amazon Echo rival at home for 'several months', according to a new report.

Apple CEO Tim Cook has tweeted to say 'Obrigado' to the 1700 customers who lined up for the opening of Apple's first store in Brazil.

Apple has released a minor 4.4.2 firmware update for the Apple TV.

Apple has released iOS 12.1 beta 3 to developers for testing.

Apple has seeded tvOS 14.5 beta 7 to developers for testing.

Check out this chart showing Apple's growth as compared to that of Amazon, Microsoft, Google, and Facebook.

Apple today announced that ResearchKit is enabling new research studies on autism, epilepsy and melanoma.

B&H Photo Video has started selling the Apple Watch ahead of the holiday shopping season.