Reading Books on Paper is Faster Than iPad, Kindle
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Posted July 5, 2010 at 2:09pm by iClarified
Reading books on paper is faster than reading on tablets such as the iPad and Kindle, according to a Nielsen report.
They conducted a readability study of people reading fiction on the iPad and Amazon's Kindle 2.
The iPad measured at 6.2% lower reading speed than the printed book, whereas the Kindle measured at 10.7% slower than print. However, the difference between the two devices was not statistically significant because of the data's fairly high variability.
They also asked users to rate their satisfaction on a 1-7 scale, with 7 being the best.
iPad, Kindle, and the printed book all scored fairly high at 5.8, 5.7, and 5.6, respectively. The PC, however, scored an abysmal 3.6.
Some complains were that the iPad was too heavy, the Kindle featured less-crisp gray-on-gray letters, and the tablets were less relaxing then a real book.
How about distribution - how easy and cheap its to get your printed book/magazine out there!? Also how about storage - how much books and mags take space in our house - in this world? How about the carbon footprint.. how much efford needs to be done to print, and ship those heavy books from China to your local store? How many threes needs to be chopped off so that you can read your massive dailynews-paper on your small kitchen table?
I wonder the age group they did this study on. I could only imagine that if you do this study on a younger generation of like 25 and younger you will get different results. Those are the people who were raised infront of a computer screen and I am sure they would read off an iPad much faster(i know this because I fall into this category and I read so much faster off my iPad)