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Apple CEO Tim Cook has issued a statement following an IDC report that has Apple Watch market share dropping 71% year over year.

Apple has updated its support document on Apple Watch heart rate tracking to reveal that the irregular tracking recently reported by users is intentional.

Apple has released macOS Catalina 10.15 beta 6 to developers for testing.

Stephen Hackett has posted a video look at the 'Designed by Apple in California' book that is accompanied by actual products.

Apple will reportedly release an updated Apple Store app on Tuesday which has been redesigned to match the interface of the iTunes Store, App Store, and iBookstore apps.

Apple has reportedly rented 215,00 square feet in Sunnyvale Research Center, according to realty agents from Colliers International.

A federal appeals court has rejected Apple's bid to disqualify antitrust monitor Michael Bromwich who was appointed after Apple was found to have conspired with publishers to raise e-book prices.

Apple has shared a guided tour of the new iPhone 15 and iPhone 15 Pro.

Apple has shared a new video in which the company delivers a environmental status report to 'Mother Nature'.

The Apple Store app has now has the option for same day delivery in select cities thanks to Postmates

Apple may be looking to acquire streaming rights to the new James Bond film, 'No Time To Die'.

Japan Display is set to supply OLED displays for a new Apple Watch Series 5 that will launch later this year.

Apple has seeded watchOS 7.1 beta 4 to developers for testing.

Apple reportedly wants local TV stations to be part of its rumored live TV service which could delay its launch.

Apple has released iOS 15.7.9, iPadOS 15.7.9, macOS Monterey 12.6.9, and macOS Big Sur 11.7.10 for download.

Wearables are expected to surpass Mac and iPad to become Apple's third largest product category by revenue in 2020.

Netflix's new ad-supported tier launches today, but it's not supported on Apple TV.

Cracked reveals five reasons why you should be scared of Apple, The Company.

Apple has posted a new 'Close Your Rings' webpage that promotes living a healthier life with help from the Apple Watch.

Apple may have acquired GPS company Coherent Navigation.

The European Commission has announced that it is opening an in-depth investigation into Apple's proposed acquisition of Shazam.

Apple's popular AirPods 2 are on sale for just $69 today, their lowest price ever!

Apple today announced a battery replacement program for the 13-inch MacBook Pro (non Touch Bar).

The online Apple Store is down ahead of pre-orders for the new iPhone 12 and iPhone 12 Pro.

Apple has posted a new ad for the iPhone 12 touting it as 'the most powerful iPhone ever'.

Sonos' Back to School sale is here! Save 22% on the popular Move 2 and Roam 2 portable speakers with AirPlay 2 support. Offer ends September 1.

Apple's 12.9-inch iPad Pro with M1 chip and 1TB of storage is on clearance sale for $499.19 off today!

Apple has announced the launch of a Multi-Touch Repair Program for the iPhone 6 Plus.

Apple has received EEC certification for eleven new iPhone models which could all be variants of a new iPhone SE 2.

Apple has reportedly asked Foxconn and Pegatron to investigate the feasibility of making iPhones in America.

Don't have time to watch Apple's entire 'Hi, Speed' special event. Here's a 51 second recap.

Apple has released watchOS 7.0.2 for the Apple Watch.

Apple has uploaded new iPhone 12 icons on its iCloud website which appear to show a smaller notch.

Apple has officially released macOS Ventura 13.5.2 for Mac.

We will be providing coverage of Apple's special event that begins September 10th at 10:00am PST / 1:00pm EST.

Apple is suspending Siri grading globally following a report that contractors working on Siri regularly hear confidential information including medical details, drug deals, and sexual encounters.

Multiple sources say Apple is set to launch new iPad models this week and multiple sources say they won't.

VIZIO announced today that support for Apple AirPlay 2 and HomeKit is beginning to roll out to VIZIO SmartCast TVs.

A new 'Apple Support' app has been released in the Netherlands.

Thousands of local residents march through Athenry's town center on Sunday in support of Apple's proposed €850m data center.

Apple's internal policies on blogging, social networking, confidential information, personal websites, and rumor speculation have been leaked online

Apple has provided a free iPad Pro, Apple Pencil, and Smart Keyboard Folio to every student and faculty member at Gallaudet University.

Apple will allegedly release a smaller HomePod mini this year but will not introduce a second generation HomePod.

Apple's HomePod smart speaker is on sale for 31% off today.

Apple has shared two new ads for Mac entitled, 'Charged' and 'Powered'.

Apple ad guru Lee Clow, Chairman and Global Director of TBWAWorldwide, reveals some tidbits about Steve Jobs and why he thinks Jobs named his computer company Apple.

Apple has announced that the new redesigned Mac Pro will be released in 2019.

Apple is reportedly working on Augmented Reality technology that could leapfrog the competition by 3 to 5 years.