Live Blog of Apple's September 10th Special Event

Live Blog of Apple's September 10th Special Event

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iClarified - 2019-09-10 11:42:54
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iClarified - 2019-09-10 11:42:10
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 11:42:00
It looks like we're wrapping up.


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Cook is recapping the announcements of the day. Apple Arcade, Apple TV , 10.2-inch iPad, Apple Watch Series 5, iPhone 11, iPhone 11 Pro.


iClarified - 2019-09-10 11:39:58
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 11:39:57
Cook: I am so proud of our retail team.


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Newly expanded public plaza. Inside everything has been completely transformed. Nearly double the size and the largest in the world.


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On September 20th, Apple will reopen the Fifth Ave store.


iClarified - 2019-09-10 11:38:55
Live Blog of Apple's September 10th Special Event


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Low monthly payments for iPhone with trade-in


iClarified - 2019-09-10 11:37:44
Live Blog of Apple's September 10th Special Event


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You can now choose your case and band for your Apple Watch Series 5.


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Now we are talking about Apple Retail.


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In stores on September 20th.


iClarified - 2019-09-10 11:35:57
iPhone XR at $599 and iPhone 8 at $449.


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Live Blog of Apple's September 10th Special Event


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Pre-order on Friday at 5am PDT.


iClarified - 2019-09-10 11:35:22
Live Blog of Apple's September 10th Special EventLive Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 11:35:07
iPhone 11 Pro will start at $999 and iPhone 11 Pro Max at $1099


iClarified - 2019-09-10 11:34:52
New line of cases, including clear cases


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Live Blog of Apple's September 10th Special Event


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Face ID now works from greater angles and is even faster


iClarified - 2019-09-10 11:33:00
Live Blog of Apple's September 10th Special Event


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Improved water resistance, shatter resistance


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iPhone 11 Pro introduction video.


iClarified - 2019-09-10 11:31:27
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 11:30:52
FilmiC Pro will be available later this year in the App Store.


iClarified - 2019-09-10 11:30:36
You can even record selfie camera and rear camera at same time. Great for shooting interviews or conversations.


iClarified - 2019-09-10 11:29:23
Live Blog of Apple's September 10th Special EventLive Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 11:29:23
Can now shoot with multiple cameras at the same time!


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Next version of FilmiC Pro. Viewfinder divided into individual feeds.


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FilmiC app CTO is up to talk about video recording with iPhone.


iClarified - 2019-09-10 11:27:37
Live Blog of Apple's September 10th Special Event


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With iOS 13 we have new advanced video editing features built into the photos app. Exposure, color temperature, cropping and scaling.


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Three cameras are paired at factory and calibrated for color and exposure.


iClarified - 2019-09-10 11:26:14
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 11:26:05
Also edited entirely on iPhone 11 Pro.


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Live Blog of Apple's September 10th Special Event


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Sample of video shot with iPhone 11 Pro.


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All three cameras shoot 4K 60fps extended dynamic range.


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Use machine learning to take photo in low to medium light. It shoots nine images. Four short images and four secondary images with one long exposure.


iClarified - 2019-09-10 11:23:58
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 11:23:09
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 11:22:50
Sneak peek at new camera feature. Deep Fusion.


iClarified - 2019-09-10 11:21:59
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 11:21:24
Showing off some pictures taken by photographers with the iPhone 11 Pro


iClarified - 2019-09-10 11:21:13
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 11:19:42
Live Blog of Apple's September 10th Special Event


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Three shots from one vantage point.


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4X optical zoom range.


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Camera. New wide camera: f1.8, 100% focus pixels. Telephoto camera: f2, Ultrawide camera: 120 degree field of view, f2.4


iClarified - 2019-09-10 11:18:43
Live Blog of Apple's September 10th Special Event


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18W fast charger included in box.


iClarified - 2019-09-10 11:17:48
Live Blog of Apple's September 10th Special EventLive Blog of Apple's September 10th Special Event


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iPhone 11 Pro Max up to five hours longer battery life.


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Up to four hours longer battery life.


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On to battery.


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GPU up to 40% lower power


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Live Blog of Apple's September 10th Special Event


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All cores up to 20% faster.


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4 high efficiency CPU cores.


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A13 Bionic used 7nm transistor tailored for high performance and low power. Over 8.5 billion transistors.


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Most efficient chip to date.


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Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 11:14:04
1 trillion operations per second.


iClarified - 2019-09-10 11:13:55
A13 Bionic is faster for ML. New machine learning accelerator built to run matrix multiplication very fast.


iClarified - 2019-09-10 11:13:28
Machine learning and power design improvements.


iClarified - 2019-09-10 11:13:11
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 11:12:53
Now talking about the new A13 Bionic chip.


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Super Retina XDR display.


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Live Blog of Apple's September 10th Special EventLive Blog of Apple's September 10th Special Event


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15% more energy efficient display


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Super Retina display. 458 ppi. New oled panel with 2,000,000:1 contrast ratio


iClarified - 2019-09-10 11:11:07
Live Blog of Apple's September 10th Special Event


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5.8-inch and 6.5-inch.


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Comes in midnight green, space gray, silver, and gold.


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This is the most advanced and detailed iPhone we've made yet. Surgical grade stainless steel. Back is single piece of glass. Matte finish.


iClarified - 2019-09-10 11:09:50
Live Blog of Apple's September 10th Special Event


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Phil is up


iClarified - 2019-09-10 11:09:23
Live Blog of Apple's September 10th Special Event


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Introducing the iPhone 11 Pro


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Tim Cook is back up.


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Live Blog of Apple's September 10th Special Event


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iPhone 11 will start at $699.


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iPhone 11 video now showing


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Tougher glass, gigabit class LTE, Wi-Fi 6


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Black, Green, Yellow, Purple, Red, and White colours.


iClarified - 2019-09-10 11:05:53
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 11:05:35
Faster Face ID, water and dust resistance


iClarified - 2019-09-10 11:05:07
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 11:05:05
On to talk about Battery. An hour more of battery life than iPhone XR.


iClarified - 2019-09-10 11:04:09
Pre-order on the App Store next month.


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60fps of smooth performance.


iClarified - 2019-09-10 11:02:02
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 11:01:53
Giant Network is up to show off game Pascal's Wager that takes advantage of new GPU.


iClarified - 2019-09-10 11:01:07
Live Blog of Apple's September 10th Special Event


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GPU performance is even faster. The fastest GPU ever in a smartphone.


iClarified - 2019-09-10 11:00:32
It's the fastest CPU ever in a smartphone.


iClarified - 2019-09-10 11:00:30
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 10:59:57
iPhone 11 has A13 Bionic chip.


iClarified - 2019-09-10 10:59:24
"Slofies"


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Demoing slow motion selfie videos.


iClarified - 2019-09-10 10:58:43
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 10:58:38
Front camera 12MP. Slo motion.


iClarified - 2019-09-10 10:57:59
2X optical zoom. Brighter flash.


iClarified - 2019-09-10 10:57:57
Live Blog of Apple's September 10th Special Event


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"Highest quality video ever in a smartphone."


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Tap and hold shutter button to take video. No need to change tab.


iClarified - 2019-09-10 10:57:13
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 10:57:09
Support for 4K up to 60fps, slow mo, time lapse, cinematic video stabilization, and extended dynamic range.


iClarified - 2019-09-10 10:55:56
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 10:55:27
New video being shown that was shot entirely on iPhone 11.


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We intelligently fuse images together reducing motion and blur.


iClarified - 2019-09-10 10:54:58
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 10:54:47
New Night mode. Comes on automatically.


iClarified - 2019-09-10 10:54:32
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 10:54:23
New portrait lighting effect: high key mono


iClarified - 2019-09-10 10:54:03
You can now take portraits of your favourite pets.


iClarified - 2019-09-10 10:53:59
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 10:53:05
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 10:52:46
Ability to reframe photo as rumored.


iClarified - 2019-09-10 10:52:01
Live Blog of Apple's September 10th Special EventLive Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 10:51:51
Dolby atmos


iClarified - 2019-09-10 10:51:46
Dual camera system with an all new wide camera, 100% focus pixels, 3X faster focus in low light,


iClarified - 2019-09-10 10:51:23
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 10:51:03
6.1-inch LCD, haptic touch, spacial audio


iClarified - 2019-09-10 10:50:35
Single piece of glass for rear casing.


iClarified - 2019-09-10 10:50:07
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 10:49:56
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 10:49:46
This is the iPhone 11


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Video introduction.


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Today I am thrilled to share with you the newest iPhone.


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99% customer satisfaction. Highest in industry


iClarified - 2019-09-10 10:47:56
Live Blog of Apple's September 10th Special Event


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Cook: On to iPhone!!


iClarified - 2019-09-10 10:46:18
Video showcasing the new Apple Watch Series 5.


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Series 3 is now down to $199.


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Will be available in Ceramic as well. New Nike and Hermes models as well.

Series 5 GPS models start at $399. $499 for cellular models. You'll be able to order Series 5 today, right after keynote. Will be available in stores on September 20th.


iClarified - 2019-09-10 10:44:29
Live Blog of Apple's September 10th Special EventLive Blog of Apple's September 10th Special EventLive Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 10:44:22
Cases now made from 100% recycled aluminum. Gold, Space Black, and Polished. New models for the first time in Titanium.


iClarified - 2019-09-10 10:43:08
Safety. Emergency SOS is now more capable. Every cellular model has international emergency calling. Over 150 countries in the world. Doesn't require iPhone.


iClarified - 2019-09-10 10:42:14
New compass app shows latitude, longitude, current elevation, and incline.


iClarified - 2019-09-10 10:41:58
Now with the update Maps app you'll be able to see which way you are facing.


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Series 5 also gets a built-in compass.


iClarified - 2019-09-10 10:41:15
Always on display is great for social or work setting when you want to sneak a look at the time.


iClarified - 2019-09-10 10:41:03
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 10:40:51
We've optimized the screens for all the workouts in the Workout app.


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All day 18hr battery life.


iClarified - 2019-09-10 10:39:47
Live Blog of Apple's September 10th Special Event


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LTPO display. Refreshes dynamically.


iClarified - 2019-09-10 10:39:20
Live Blog of Apple's September 10th Special Event


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Always on Retina display!


iClarified - 2019-09-10 10:38:19
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 10:37:43
Video introducing the next generation of Apple Watch.


iClarified - 2019-09-10 10:37:18
Stan is up to talk about what's next for Apple Watch.


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1. Apple Hearing Study (University of Michigan and World Health Organization)
2. Apple Women's Health Study (Harvard School of Public Health and NIH)
3. Apple Heart and Movement Study (American Heart Association and Brigham Health)

You can enroll using new Apple Research app. Will be available in the US later this year.


iClarified - 2019-09-10 10:35:50
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 10:35:00
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 10:34:36
Today we are announcing three new health research study.


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Over 400,000 people participated in the Apple Heart Study.


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Now talking about how Apple Watch can help with health research.


iClarified - 2019-09-10 10:33:42
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 10:33:22
Cook: These are just a few of the amazing stories I get every day.


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"I had no idea that one day it would save my life."


iClarified - 2019-09-10 10:32:32
Video highlights irregular heart rate detection and fall detection.


iClarified - 2019-09-10 10:31:58
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 10:29:20
Video sharing stories of how Apple Watch has impacted customer's lives.


iClarified - 2019-09-10 10:28:47
On to the Apple Watch.


iClarified - 2019-09-10 10:28:41
Back to Tim. This new iPad will enable so many more people to experience the power and versatility of iPad.


iClarified - 2019-09-10 10:28:07
For education customers it starts at $299. You can order today will start shipping at the end of the month.


iClarified - 2019-09-10 10:27:58
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 10:27:42
This new iPad will start at $329.


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Made from 100% recycled aluminum.


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Support for Apple Pencil. Weighs about a pound.


iClarified - 2019-09-10 10:26:13
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 10:25:23
Highlighting how you can work with multiple apps in iPadOS.


iClarified - 2019-09-10 10:24:58
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 10:24:14
New iPad features Smart Connect to attach keyboard.


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Up to 2X faster than top selling PC.


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It has nearly 3.5 million pixels.


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The display is even bigger. It has a new larger 10.2-inch Retina display.


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This is a big upgrade with some great new features and it's designed to make the most of iPadOS.


iClarified - 2019-09-10 10:23:03
Live Blog of Apple's September 10th Special Event


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New 7th generation iPad


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Jos is up to talk about a new iPad.


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Cook is touting the benefits of iPadOS coming with iOS 13.


iClarified - 2019-09-10 10:21:33
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 10:20:57
Now talking about iPad


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Starting today when you buy an iPhone, an iPad, a Mac, or an Apple TV, you'll get a year of Apple TV for free.


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All of these incredible new shows for the price of a single movie rental.


iClarified - 2019-09-10 10:19:39
Live Blog of Apple's September 10th Special Event


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More Apple Originals will be added every month. Apple TV will be available in over 100 countries at launch and it is just $4.99/month for your whole family.


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Apple TV will be available on November 1st.


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With Apple TV you'll get access to these and so many more.


iClarified - 2019-09-10 10:18:37
Cook: I hope you can get a sense of why I love that show and I know that you will too


iClarified - 2019-09-10 10:15:54
Live Blog of Apple's September 10th Special Event


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Sharing worldwide premiere trailer for See.


iClarified - 2019-09-10 10:15:37
Three shows already announced For All Mankind, The Morning Show, and Dickinson.


iClarified - 2019-09-10 10:15:03
Highlighting already announced shows. Touting number of trailer watches.


iClarified - 2019-09-10 10:14:25
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 10:13:54
Next up is Apple TV .


iClarified - 2019-09-10 10:13:32
Back to Tim.


iClarified - 2019-09-10 10:13:27
Live Blog of Apple's September 10th Special Event


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Launches with one month free trial.


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Over 100 games will be added to launch catalog in the weeks ahead. Cost is $4.99/month for the whole family.


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Apple Arcade is available starting September 19th.


iClarified - 2019-09-10 10:11:32
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 10:10:51
Next up is another game from Annapurna.


iClarified - 2019-09-10 10:09:49
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 10:09:27
Next up is an underwater game.


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Game called Frogger being demoed.


iClarified - 2019-09-10 10:06:09
Demoing upcoming games.


iClarified - 2019-09-10 10:05:37
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 10:05:12
Subscription lets you download and play any game. App Store gets new Arcade tab. New games will be added every month.


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100 exclusive new games.


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World's first game subscription service for mobile, desktop and TV.


iClarified - 2019-09-10 10:04:11
Talking about Apple Arcade first.


iClarified - 2019-09-10 10:04:05
Live Blog of Apple's September 10th Special Event


iClarified - 2019-09-10 10:03:55
Beginning with App Store.


iClarified - 2019-09-10 10:03:08
Tim Cook is up on stage


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As usual we are starting with a video.


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Here we go!


iClarified - 2019-09-10 09:57:53
We're getting started soon!


iClarified - 2019-09-10 09:57:36
We will be providing coverage of Apple's September 10th special event at the Steve Jobs Theater beginning at 10:00am PDT / 1:00pm EDT.

We're likely to see the launch of three new iPhones, a new Apple Watch, and more during the much anticipated keynote.

While not a major redesign, the next generation 'iPhone Pro' or 'iPhone 11 Pro' is expected to get a significantly improved camera with wide-angle, telephoto, and ultra-wide-angle lenses. A new Smart Frame feature will purportedly let users reframe photos after they've been taken. The front camera is also expected to get a boost to 12MP.

Other improvements include a faster A13 processor, upgraded Face ID, larger batteries, ultra-wide band support, an 18W USB-C charger, better waterproofing, shatter resistant glass, and better video recording capabilities. Apple is not expected to introduce Apple Pencil support and it appears the long rumored bilateral wireless charging feature is out. Additionally, the next generation iPhones are expected to drop 3D Touch.

Please follow iClarified on Twitter, Facebook, Google , or RSS to be informed when we get underway!


Live Blog of Apple's September 10th Special Event

YoMommaSamSung - September 10, 2019 at 8:23pm
馃槾 now that was pretty boring... not a camera person so I can skip on that. Other small changes. No major upgrades for anyone to spend 1k on.. 馃ゴ馃き馃か
2013nyyankees - September 10, 2019 at 5:19am
Apple wants you to spend over a $1000 and then takes out all the good features that would have made a boring phone decent.
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