April 13, 2024
Samsung Smartwatch Shipments Surged in Q3 Narrowing Gap With Apple [Report]

Samsung Smartwatch Shipments Surged in Q3 Narrowing Gap With Apple [Report]

Posted November 22, 2021 at 5:09pm by iClarified
Samsung's smartwatch shipments surged in the third quarter of 2021, narrowing the gap with Apple, according to a new report from Counterpoint Research. Total smartwatch shipments were also up 16% globally last quarter.

Thanks to the launch of the Galaxy Watch 4 series, Samsung achieved its highest quarterly shipments, narrowing the gap with Apple and reclaiming second place from Huawei. From this smartwatch series, Samsung has expanded its app ecosystem by using Android-based Wear OS instead of its Tizen. The brand has also broadened users’ range of choice by launching two models – basic and classic. The newly added body composition feature has also fetched a good response. Apple still held the No. 1 spot in Q3 2021 but its share fell 10% YoY as its Watch Series 7 launch was delayed to the fourth quarter. Amazfit ranked third due to its growing popularity in Europe.

Samsung Smartwatch Shipments Surged in Q3 Narrowing Gap With Apple [Report]


Counterpoint Research Senior Analyst, Sujeong Lim said, “Samsung performed better than expected in the third quarter. Although the Galaxy Watch 4 series shipments were much higher than expected, more than 60% of the total shipments were sold in North America and Europe, where the share of mid-to-high price range models is high. To further increase its market share, Samsung is expected to launch affordable models within 2-3 years to target the fast-growing Asian market. One-third of smartwatches sold in Q3 2021 were priced under $100.”

Hit the link below for the full report...

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Samsung Smartwatch Shipments Surged in Q3 Narrowing Gap With Apple [Report]



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