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Apple is reportedly planning to shut down the Beats Music streaming service.

Apple is reportedly considering the launch of an ad exchange similar to what Facebook and Twitter have done.

Apple has spent $38 million advertising the Apple Watch on television since its March 9th event.

Apple CEO Tim Cook has emailed employees to share the results of Apple's 2012 Supplier Responsibility Progress Report.

Tim Cook spoke about the importance of customer privacy and security at an awards dinner. The CEO also criticized other companies that rely on collecting customer data for profits.

Apple has shared the official trailer for 'Hijack', an upcoming thriller starring and executive produced by Idris Elba.

Apple CEO Tim Cook extended congratulations to President Trump on his election victory today.

Apple has taken down the Apple Store ahead of its special event later today.

Apple is donating millions of N95 respirators to health professionals fighting the coronavirus outbreak.

Apple has barred felons from working on the construction of Apple Campus 2.

Apple has seeded watchOS 9.1 beta to developers for testing.

Apple has seeded tvOS 16.1 beta for Apple TV to developers for testing.

Over 200,000 people signed up to the new Apple News+ subscription service in the first 48 hours after its launch.

Apple may sell fewer than 100,000 units of its upcoming mixed reality headset this year, according to a new report.

Apple has posted a few new guided tours of the Apple Watch to its website.

Apple's rumored AR headset will feature hand gesture and object detection, according to a new report.

Apple has released macOS Big Sur 11.2.1 which fixes a battery charging issue experienced by some MacBooks.

Apple's new Beats charging cables, featuring a tangle-free braided design, are now available to purchase in-store, on Amazon, and at other authorized resellers.

Watch Jonathan Ive unveil the new 'Apple Watch' in this official introductory film.

Apple is now offering customers a second chance to purchase AppleCare+ following a costly repair.

Apple has updated its Find My Friends app with support for iOS 10 and Apple Watch. It also brings stability improvements and bug fixes.

Apple has released macOS Server 5.2 beta and Apple Configurator 2.3 beta.

Apple has announced the grand openings of Apple Watch shops in France, Japan, and the U.K.

Apple has released tvOS 12.3 beta and Apple TV Software 7.3 beta to developers for testing.

Apple has shared the official season two trailer for 'Swagger', its sports drama helmed by creator, showrunner and director Reggie Rock Bythewood.

Apple today updated the Apple TV with new ABC, Bloomberg, Crackle, and KOR TV channels.

Images of a new Apple Wireless Keyboard with backlight have been spotted on the online Apple Store.

Apple may be planning to announce a new MacBook Air as early as next week.

You can get a single Apple AirTag for just $23.99 today!

Apple has released macOS Ventura 13 beta 7 to developers for testing.

Apple's rumored VR headset could feature dual 8K displays, over a dozen cameras, and cost around $3000.

Apple has released an updated build of iOS 14.5 beta 1 and iPadOS 14.5 beta 1 to developers for testing.

Apple has begun demolishing HP's old campus to make way for its new Apple Campus 2.

Apple has released macOS Ventura 13.5 beta 1 to developers for testing.

Apple has posted instructions on how to disinfect your iPhone and other Apple products amid concerns over the coronavirus outbreak.

Apple's leaked AirTag tracker may feature a removable CR2032 battery.

Apple has released iOS 13.4 beta 5 and iPadOS 13.4 beta 5 to developers for testing.

Apple has announced a season five renewal for 'Slow Horses', its popular spy drama starring Gary Oldman.

Two icons representing light and dark versions of Apple's rumored over-ear headphones have been found in an early build of iOS 14.

Apple has seeded watchOS 8.3 beta 4 to developers for testing.

Apple Fitness+ has been updated with support for AirPlay casting in the first beta of iOS 14.5.

Apple has already sold 4 million Apple TVs this year but it still considers the device a 'hobby'.

Apple has released iOS 12.2 beta 6 to developers for testing.

Apple has launched a new Magnetic Charging Dock for the Apple Watch.

Apple has shared the official trailer for the second season of 'Pachinko,' its drama series by creator and executive producer Soo Hugh.

Apple has finally acquired ownership of the Apple.co.uk domain name.

Apple has updated the Apple TV with an 'Apple Events' channel to offer live streaming of today's media event.

The gold being used in the Apple Watch Edition model is reportedly scratch-resistant.