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A new rumor has Apple introducing Smart Bands for the Apple Watch in 2016.

Apple has released macOS Sonoma 14.2 RC 2 to developers for testing.

Apple has announced earnings for its fiscal 2022 third quarter ended June 25, 2022.

Check out this new Apple Headset concept from designer Marcus Kane.

Apple has posted three new ads for Apple Pay in Messages. The ads are entitled, Salsa, Doughnuts, and Gift for Dad.

Apple has seeded watchOS 8.5 release candidate to developers for testing.

Apple has expanded its Apple Card Monthly Installments program to offer 0% financing on Mac, iPad, AirPods, and more.

Apple has released macOS Sonoma 14.2 RC 1 to developers for testing.

The Apple TV 4K with the new Siri Remote is on sale for $129.99 today.

Apple is offering a one month free trial of MLS Season Pass in partnership with Lionel Messi.

Apple may soon discontinue its 'iTunes Movie Trailers' app.

Apple has awarded $410 million from its Advanced Manufacturing Fund to II-VI, a manufacturer of optical technology.

Apple has reportedly hired New York magazine editor Lauren Kern as Editor In Chief for Apple News.

The long rumored AR/VR Apple Headset may not launch until the second half of 2023, according to a new report.

Apple has seeded watchOS 9.5 beta 2 to developers for testing.

Katie Cotton, Apple's former VP of Corporate Communications, has passed away.

Apple has released a new 'Apple Events' app for the Apple TV which will stream its upcoming March 21st press event.

Apple is making it easier to find manuals, specs, and downloads for your device with the launch of a new 'Documentation' webpage.

OpenAI has released three new realtime audio models, bringing GPT-5-class reasoning, live translation, and low-latency transcription to voice apps.

Apple has released iOS 16.2 beta 4 and iPadOS 16.2 beta 4 to developers for testing.

Apple has released macOS Sonoma 14 beta 5 to developers for testing.

Apple has shared a new ad for the iPhone entitled, 'Don't Let Me Go'.

An email that surfaced in the latest Apple vs. Samsung trial reveals that Apple was considering adding apps, a browser, and a magic wand to the Apple TV 2.

Apple has released iOS 16.4.1 and iPadOS 16.4.1 for the iPhone and iPad.

Apple has shared a new video illustrating how the new 'Personal Voice' feature on iPhone can be used to recreate your own voice, so it's never lost.

Apple accidentally announced the launch of Amazon's Prime Video app for the Apple TV today.

Early reviews of Apple's new AirPods 4 and AirPods 4 with ANC wireless earbuds have arrived ahead of their release.

Apple Watch shipments grew 48% year over year in the third quarter of 2022, according to a new report.

Check out this speaker volume test comparing the new Apple Watch Series 6 with the Apple Watch Series 5 and Apple Watch Series 4.

ASE is looking to land backend orders for the first Apple designed 5G modem, according to a new report.

Apple has informed the Imagination Technologies that in 15 months to 2 years it will no longer use the company's intellectual property for its GPUs.

Apple is highlighting some of the artists in the Urban Sketchers community as they celebrate their 10th anniversary.

Apple has announced the Apple Watch will be available in seven more countries starting June 26. The Apple Watch will also be available for sale in retail stores starting in two weeks.

Apple SVP Eddy Cue takes KTLA reporter Rich DeMuro shopping to demo Apple Pay, the company's new mobile payments solution.

Apple is considering the launch of a foldable MacBook with a 20-inch display.

Apple has unveiled the official trailer for its upcoming documentary feature 'Girls State,' directed and produced by Jesse Moss and Amanda McBaine.

The Apple Pencil, Apple Magic Mouse 2, and Apple Magic Keyboard are on sale today for 20-25% off.

Apple has announced that 'The Crowded Room', a thriller series starring and executive produced by Tom Holland, will debut June 9, 2023 on Apple TV+.

It's release day for the new iPhone 13 lineup, iPad mini 6, and iPad 9 and Apple has shared some photos from its retail stores to mark the occasion.

Russia has fined Apple today for allegedly refusing to store the data of Russia citizens within the country.

Apple has released the first public beta of macOS Ventura 13 to users for testing.

The Apple TV 4K is on sale today for its lowest ever price of just $119.99.

Apple has seeded the first public beta of watchOS 9 to users for testing.

The Apple Watch Series 3 with Cellular is on sale today starting at $279.

A new drone video has surfaced that shows Apple has started building the structure of Apple Campus 2, it's new headquarters in Cupertino, California.

Only 10% of iPhones are sold via Apple Retail, according to research on Apple's retail sales business by Consumer Intelligence Research Partners.

Apple is now the owner of The Beatles' Apple Corps logo.

Apple has become the first streaming service to secure an Emmy in its second year of eligibility.