Live Blog of Apple's October 18 'Unleashed' Special Event

Live Blog of Apple's October 18 'Unleashed' Special Event

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iClarified - 2021-10-18 10:50:46
Thanks for joining us!


iClarified - 2021-10-18 10:50:41
It looks like that's it. No Mac mini update announced.


iClarified - 2021-10-18 10:50:34
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:50:14
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:50:10
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:50:03
I'd like to take a moment to thank everyone at Apple for their unbelievable effort this year.


iClarified - 2021-10-18 10:50:00
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:49:32
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:49:06
What a huge day for the Mac


iClarified - 2021-10-18 10:48:59
Tim is back


iClarified - 2021-10-18 10:48:46
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:48:14
Silver and Space Gray


iClarified - 2021-10-18 10:48:10
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:48:07
Available next week


iClarified - 2021-10-18 10:48:03
Order today


iClarified - 2021-10-18 10:47:59
Starting at $2499 for 16-inch


iClarified - 2021-10-18 10:47:53
Starting at $1999 for 14-inch


iClarified - 2021-10-18 10:47:29
Up to 8TB of storage


iClarified - 2021-10-18 10:46:42
Video on new new MacBook Pro


iClarified - 2021-10-18 10:45:47
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:45:40
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:45:16
100% recycled aluminum enclosure


iClarified - 2021-10-18 10:45:05
New MacBook Pro now supports fast charge. Up to 50% in 30 minutes


iClarified - 2021-10-18 10:44:46
Battery life. 14-inch up to 17 hours of video playback. 16-inch up to 21 hours of video playback


iClarified - 2021-10-18 10:44:10
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:43:45
Storage is getting faster. 7.4GB/s read


iClarified - 2021-10-18 10:43:09
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:43:00
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:42:55
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:42:18
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:41:43
M1 Pro is up to 2.5x than prior MacBook Pro in graphics, M1 Max up to 4x faster


iClarified - 2021-10-18 10:40:51
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:40:34
supports spatial audio


iClarified - 2021-10-18 10:40:29
80% more bass


iClarified - 2021-10-18 10:40:00
16-inch pro has 6 speaker sound system with 2 tweeters and 4 woofers. tweeters are nearly 2x larger.


iClarified - 2021-10-18 10:39:45
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:39:39
three-mic array, 60% lower noise floor


iClarified - 2021-10-18 10:39:09
Camera delivers 2X better low light performance


iClarified - 2021-10-18 10:39:06
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:39:01
1080p FaceTime camera


iClarified - 2021-10-18 10:38:37
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:38:23
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:38:15
1000 nits sustained brightness, 1600 nits peak


iClarified - 2021-10-18 10:38:12
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:37:34
Liquid Retina XDR display features mini-LED technology


iClarified - 2021-10-18 10:37:13
1 Billion colors


iClarified - 2021-10-18 10:36:50
ProMotion is coming to the Mac with refresh rates up to 120Hz


iClarified - 2021-10-18 10:36:27
3456x2234


iClarified - 2021-10-18 10:36:12
16.2" display


iClarified - 2021-10-18 10:35:59
Menu bar is raised to either side of notch


iClarified - 2021-10-18 10:35:58
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:35:31
Retina display. Smaller bezel 3.5mm on left side


iClarified - 2021-10-18 10:35:26
Live Blog of Apple's October 18 'Unleashed' Special EventLive Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:34:35
MagSafe 3 has new design that supports more power and you can still charge via thunderbolt ports


iClarified - 2021-10-18 10:34:18
On the other side, headphone jack, 2x thunderbolt 4 ports


iClarified - 2021-10-18 10:34:06
HDMI port, thunderbolt 4 port, SD card slot


iClarified - 2021-10-18 10:33:57
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:33:41
Black keyboard well


iClarified - 2021-10-18 10:33:38
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:33:31
No Touch Bar


iClarified - 2021-10-18 10:33:26
Touch ID at top right


iClarified - 2021-10-18 10:33:21
Keyboard has full height function row


iClarified - 2021-10-18 10:33:12
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:32:48
16.8mm thin


iClarified - 2021-10-18 10:32:40
Delivers sustained performance


iClarified - 2021-10-18 10:32:24
Advanced thermal system


iClarified - 2021-10-18 10:32:18
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:31:49
16-inch and 14-inch models


iClarified - 2021-10-18 10:31:42
Seems thicker


iClarified - 2021-10-18 10:31:37
There's a notch


iClarified - 2021-10-18 10:31:15
New MacBook Pro unveiling...


iClarified - 2021-10-18 10:31:07
Here it comes


iClarified - 2021-10-18 10:29:30
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:29:23
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:28:28
"4x the performance in Davinci Resolve"


iClarified - 2021-10-18 10:28:27
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:28:22
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:28:12
Developer feedback on new chips


iClarified - 2021-10-18 10:27:44
Updates to Logic, Compressor, Motion


iClarified - 2021-10-18 10:26:49
Talking about how Apple's apps are optimized for Apple Silicon


iClarified - 2021-10-18 10:25:27
This improves battery life


iClarified - 2021-10-18 10:25:14
Talking about how macOS assigns tasks to CPU cores


iClarified - 2021-10-18 10:24:47
Craig is up


iClarified - 2021-10-18 10:24:44
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:23:19
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:22:50
Touting power consumption of M1 chips versus PC chips


iClarified - 2021-10-18 10:21:15
2 ProRes accelerators


iClarified - 2021-10-18 10:21:03
32 cores of GPU



iClarified - 2021-10-18 10:20:42
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:20:37
Up to 64GB of memory


iClarified - 2021-10-18 10:20:27
Doubles memory interface. Up to 400 GB/s.


iClarified - 2021-10-18 10:20:17
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:20:08
Also launching M1 Max processor!


iClarified - 2021-10-18 10:19:40
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:18:58
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:18:57
Up to 2X graphics performance


iClarified - 2021-10-18 10:18:49
16 GPU cores


iClarified - 2021-10-18 10:18:43
10 core CPU. 8 high performance, 2 efficiency


iClarified - 2021-10-18 10:18:31
33.7 billion transistors, more than twice M1


iClarified - 2021-10-18 10:18:19
Up to 200GB/s of memory bandwidth


iClarified - 2021-10-18 10:17:10
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:17:01
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:16:57
Johny is up to talk about the M1 Pro chip


iClarified - 2021-10-18 10:16:42
This is M1 Pro


iClarified - 2021-10-18 10:16:36
It starts with the first pro chip designed for the Mac


iClarified - 2021-10-18 10:16:24
Today we're completely reimagining MacBook Pro


iClarified - 2021-10-18 10:16:08
John Ternus is up


iClarified - 2021-10-18 10:15:18
We're a year in to a two year transition starting with M1


iClarified - 2021-10-18 10:15:08
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:15:03
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:14:55
Tim is back. Now let's talk about the Mac


iClarified - 2021-10-18 10:14:52
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:14:37
AirPods 2 will continue to be sold.


iClarified - 2021-10-18 10:14:25
Orders starting today. Availability next week.


iClarified - 2021-10-18 10:14:17
$179


iClarified - 2021-10-18 10:14:01
MagSafe wireless charging


iClarified - 2021-10-18 10:13:40
Up to six hours of listening time. 5 minutes of charge time gets your one hour of use.


iClarified - 2021-10-18 10:12:51
Contour design that delivers sound directly to your ears. Adaptive EQ


iClarified - 2021-10-18 10:12:24
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:12:21
Sweat and water resistant


iClarified - 2021-10-18 10:12:03
Low distortion driver


iClarified - 2021-10-18 10:11:56
All new design inside and out


iClarified - 2021-10-18 10:11:34
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:11:21
Video introducing AirPods 3


iClarified - 2021-10-18 10:11:10
We want to bring the full spatial audio experience to even more of our customers. Announced third generation of AirPods


iClarified - 2021-10-18 10:10:50
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:10:17
Spatial audio brings music to life with sounds that surround you.


iClarified - 2021-10-18 10:09:39
AirPods are next


iClarified - 2021-10-18 10:09:28
$99


iClarified - 2021-10-18 10:09:24
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:09:17
New colors will be available in November


iClarified - 2021-10-18 10:07:55
Pop of color


iClarified - 2021-10-18 10:07:24
More ways HomePod mini can complement your home.


iClarified - 2021-10-18 10:06:53
Talking about HomePod mini


iClarified - 2021-10-18 10:05:55
Available starting in 17 countries later this fall.


iClarified - 2021-10-18 10:05:47
4.99/month


iClarified - 2021-10-18 10:05:40
Brand new subscription plan for Apple Music. Voice plan.


iClarified - 2021-10-18 10:05:27
New playlists for hundreds of moods and activities.


iClarified - 2021-10-18 10:04:19
This fall we're taking the Apple Music experience even further


iClarified - 2021-10-18 10:03:01
Starting with music


iClarified - 2021-10-18 10:02:57
Today were focusing on two important areas: Music and the Mac.


iClarified - 2021-10-18 10:02:52
Live Blog of Apple's October 18 'Unleashed' Special Event


iClarified - 2021-10-18 10:02:45
Welcome back to Apple Park for our second event in just over a month


iClarified - 2021-10-18 10:02:33
Tim Cook is up


iClarified - 2021-10-18 10:01:37
Creating a song in a garage


iClarified - 2021-10-18 10:01:13
Video intro


iClarified - 2021-10-18 10:00:59
We are getting started now!


iClarified - 2021-10-18 09:32:13
We will be providing coverage of Apple's upcoming 'Unleashed' special event right here, beginning October 18, 2021 at 10:00am PDT / 1:00pm EDT.

Apple is widely expected to unveil new MacBook Pros at the digital event. We're expecting new 14-inch and 16-inch models with an M1X processor, mini-LED display, flatter design, 1080p FaceTime camera, SD card reader, three thunderbolt USB-C ports, MagSafe, and HDMI. Some last minute rumors suggest the notebook's display could feature a notch similar to the iPhone; as well as, a 1000nit display, 120Hz refresh rate support, no TouchBar, Touch ID with backlight, no Face ID, black keyboard area, and more.

It's said Apple will debut two new chips. Both will reportedly have a total of 10 cores comprised of eight high-performance cores and two energy-efficient cores; however, one chip has 16 graphics cores while the other will have 32. In addition to the MacBook Pro, Apple could also bring its more powerful processor to the Mac mini.

Finally, Apple could launch new AirPods 3 at the event. AirPods 3 will likely look similar to AirPods Pro but may not have key features like noise cancellation and transparency mode.

Please download the iClarified app or follow iClarified on Twitter, Facebook, YouTube, and RSS for updates.


iClarified - 2021-10-18 09:31:57
Live Blog of Apple's October 18 'Unleashed' Special Event

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