Why is Apple so Innovative? [Video]

Year after year Apple is more innovative than all their competition. Why is it that they seem to have something different?

Simon Sinek presents a simple but powerful model for how leaders inspire action, starting with a golden circle and the question "Why?" His examples include Apple, Martin Luther King, and the Wright brothers -- and as a counterpoint Tivo, which (until a recent court victory that tripled its stock price) appeared to be struggling.


Below you can view his September presentation at TED.