Apple Watch Series 11 has dropped back down to its record low of $299! Save $100 on the latest model featuring 24-hour battery life and hypertension notifications.
Apple celebrates the Year of the Horse with "Glad I Met You," a heartwarming short film blending stop-motion and live action, shot entirely on iPhone 17 Pro.
Apple has posted the official logo animation for its rebranded streaming service, now called Apple TV. Watch the new stinger that finalizes the name change.
Apple has quietly expanded hardware chief John Ternus' role to include oversight of design, solidifying his standing as the likely successor to CEO Tim Cook.
Apple's iPhone 16 was the world's best-selling smartphone in 2025. See the full top 10 list and how the iPhone 17 lineup performed in its first quarter.
Apple partners with Google for Gemini AI in a multi-billion dollar deal, positioning itself as an industry kingmaker while avoiding massive infrastructure costs.
Apple moves to dismiss the AI lawsuit, arguing plaintiffs can't prove they were misled by 'generic ads' and that its iPhone 16 models aren't defective.
Apple is fighting AI giants to secure a scarce component needed for its 2026 roadmap, including the foldable iPhone, amid a critical shortage in Japan.
Bose unveiled its next generation wireless Noise Cancelling Headphones 700 today, describing them as the biggest leap forward in headphones since the QuietComfort.