A new rumor suggests that Apple may be offering access to all the episodes of a TV Show for $.99/month rather then the previously rumored $.99/episode rental charge.
According to a CultofMac source, Instead of renting individual TV shows for $1, customers will pay $1 a month for ALL EPISODES of that show. In other words, fans of CBS Big Bang Theory can get all episodes of the show as long as they continue to pay the $1-a-month access fee. It would cost $12 to watch the show for the whole year. The tip comes from someone with connections inside Apple.
CultofMac notes that already media analysts are calling this unreasonable, saying that studios would never go for that. However, many studios already offer their shows online for free or with ads.