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Tim Cook reflects on Apple at 50, discusses AI privacy, and shuts down exit rumors in a new Good Morning America interview.

Apple's next CEO John Ternus joined Tim Cook on the Q2 2026 earnings call, expressing optimism about the company's future and calling its roadmap 'incredible.'

Apple is working toward an all-screen iPhone with under-display Face ID and camera, but the timeline for these changes remains unclear.

Apple has acquired MotionVFX, the developer behind popular visual effects plugins and tracking tools used by Final Cut Pro video editors.

BOE is reportedly set to miss out on iPhone 18 Pro OLED panel orders as Apple leans on Samsung and LG amid ongoing LTPO+ quality and yield challenges.

Apple has officially unveiled a new M4 Mac mini that is 'more mighty' and 'more mini'.

Apple has released macOS Tahoe 26.5 beta 2 (25F5053d) to developers, continuing a testing cycle focused on stability and bug fixes for the Mac.

First reviews for the Apple Watch Series 11 are out. See what critics are saying about the new 24-hour battery, hypertension alerts, and Sleep Score.

Apple agrees to new commitments with UK regulators to ensure fair App Store rankings, transparent reviews, and better access to iOS features for developers.

Apple has revealed its new Apple Watch Series 7 featuring a larger display, refined design, faster charging, and other improvements.

Apple has announced the launch of a new 'Apple Invites' app for iPhone that helps users create custom invitations to gather friends and family for any occasion.

Preorders for Apple's AirPods Max 2 are now live. The updated headphones feature the H2 chip, USB-C lossless audio, and new Apple Intelligence features.

Apple today announced the winners of the third annual Apple Music Awards, recognizing the best artists of 2021 and their influence on global culture.

Apple partners with Google for Gemini AI in a multi-billion dollar deal, positioning itself as an industry kingmaker while avoiding massive infrastructure costs.

A new report claims Alan Dye's exit is the 'best news in decades' for Apple. New design chief Stephen Lemay is expected to prioritize function over form.

A leak claims iOS 27 will require an iPhone 12 or newer, dropping support for the iPhone 11 lineup and second-generation iPhone SE.

Apple names Tyler, The Creator as Apple Music Artist of the Year 2025. The rapper logged 4.5 billion minutes of listening time across two hit albums.

Negotiations between Goldman and Chase stalled in December. A last-minute call between CEOs saved the deal, with Goldman taking a $1B loss to exit.

Amazon is discounting the entire Apple iPad lineup today.

Apple TV will stream live F1, MLS, and Friday Night Baseball in bars and restaurants nationwide through a new EverPass distribution deal.

Apple is set to kick off a busy 2026 with the iPhone 17e, updated iPads, M5 Macs, and a new low-cost MacBook.

Apple unveils Studio Display XDR with 120Hz, 2000 nits HDR, and mini-LED, alongside an updated Studio Display with Thunderbolt 5.

Apple is still far from an all-screen iPhone, with a smaller Dynamic Island expected for the iPhone 18 Pro as under-display tech faces challenges.

Apple has seeded the third developer betas of watchOS 26.5, tvOS 26.5, and visionOS 26.5 for testing alongside the latest iOS and iPadOS updates.

Apple has seeded the third developer beta of macOS Tahoe 26.5, bringing performance improvements and bug fixes to the Mac ahead of a wider public rollout.

Apple will lower App Store commission rates in mainland China to 25%, with small developers paying 12% starting March 15, 2026.

Apple is preparing to let third-party AI apps like ChatGPT and Gemini offer voice control in CarPlay, marking a major shift for the platform.

Apple has officially opened submissions for the 2026 Swift Student Challenge. Eligible students can submit their app playgrounds through February 28.

Apple's first touchscreen MacBook Pro arrives in 2026 with OLED and touch support, but Apple won't merge the Mac and iPad.

Amazon's Big Spring Sale wraps up today with strong deals on Apple Watch, TVs, headphones, Blink bundles, Fire TV devices, routers, monitors, and more.

Read the full internal memo Apple CEO Tim Cook sent to employees today to celebrate the company's 50th anniversary and reflect on the legacy of Steve Jobs.

Apple's AirPods Max 2 launch today with an H2 chip and new features, plus a $20 release day discount dropping the price to $529 on Amazon.

External drive prices at Apple are soaring amid storage shortages, with some models tripling and inventory nearly sold out.

Leaked Apple code points to Touch ID support for the Apple Watch, likely debuting in a major 2026 redesign with a new processor.

Apple is expanding supplier training in India with a new Education Hub and skill-building programs rolling out across more than 25 supplier sites.

Apple is offering Lunar New Year discounts in China from Jan. 24–27, with up to RMB 1,000 off iPhone, Mac, iPad, Apple Watch, and more.

Apple has announced a collection of exclusive USHER content of ahead of his Super Bowl LVIII Halftime Show performance this Sunday, February 11, at Allegiant Stadium in Las Vegas.

Apple takes Vision Pro users on a new Elevated immersive flight over the Swiss Alps, featuring 3D views of castle ruins and the Matterhorn.

Apple released the Release Candidates for watchOS 26.5, tvOS 26.5, and visionOS 26.5 to developers today, bringing a new Pride watch face and system bug fixes.

A new federal lawsuit filed against Apple alleges the company engaged in false advertising by promoting Apple Intelligence features for the iPhone 16 lineup, including an enhanced Siri, that remain unavailable.

Apple Music has launched Bad Bunny's Road to Halftime campaign ahead of Super Bowl LX, featuring exclusive playlists, radio programming, and a live interview.

Apple has asked Samsung and LG to develop OLED iMac panels using mass production lines, targeting a launch around 2029–2030.

Apple subsidiary fined £390,000 after payments reached a sanctioned Russian streaming platform due to compliance failures.

The first Apple Watch Ultra 3 reviews are in. See what critics are saying about its satellite features, 42-hour battery life, and larger, brighter display.

Apple has announced that Major League Soccer’s 30th season will kick off this Saturday on MLS Season Pass, offering fans worldwide every game with no blackouts, exclusive content, and special 30th-anniversary sleeve patches for players.

Apple has released a limited-edition 'Year of the Horse' AirPods Pro 3 for Lunar New Year featuring a unique custom engraving. Available now in select regions.

Leaks suggest Apple may keep the iPhone 18 design unchanged while moving forward with a second-generation ultra-thin iPhone Air.

Apple has released a new ad titled 'Outrun' that uses a high-stakes monster chase to demonstrate the speed and convenience of Apple Pay.