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Apple is planning to launch more durable Touch ID Sensors for its next generation iPhone 6, iPad Air 4 and iPad Mini 3 iOS devices

Apple has launched a new Browse by Category section in the App Store to let users discovery apps in a more visually appealing way.

A new rumor is predicting that Apple will release an iPad Mini Air tablet that will be 30% thinner than its predecessor.

A majority of analysts have a now set a price target above $100 ($700 pre-split) for Apple's stock.

We will be providing coverage of Apple's WWDC 2014 Keynote beginning June 2nd at 10:00am PST / 1:00pm EST.

Apple today announced OS X Yosemite, a powerful new version of OS X redesigned and refined with a fresh, modern look, powerful new apps and amazing new continuity features that make working across your Mac and iOS devices more fluid than ever.

Apple has seeded the fourth beta of iOS 8 to developers for testing.

Apple, Coca-Cola, and about two dozen other companies have signed on to an Obama administration program called SupplierPay.

Apple has launched its new 16GB iPod touch worldwide after initially debuting the device in the U.S. last week.

New back-lit wall graphics are being installed at Apple Stores to promote the capabilities of the iPad and iPhone.

Apple has reportedly agreed to lease a seven-building campus in Sunnyvale where it could place about 1,450 workers.

Apple has released an EFI firmware update for some MacBook Air models that improves reliability when waking from sleep as well as fixing other bugs.

Apple has selected Assassin's Creed Pirates as the Free App of the Week.

Apple has revealed that its WWDC 2014 keynote will take place Monday, June 2nd at 10:00am PT.

Hackers have reportedly managed to bypass Apple's iCloud activation lock allowing users to restore iDevices without authentication.

Apple VP of Worldwide Corporate Communications Katie Cotton has officially retired from Apple as Today was her last day

Apple is reportedly set to release a plethora of new products in Q3 including revamped iPad Air and iPad mini tablets, the much anticipated iWatch in two sizes, a new 4.7-inch iPhone 6, an upgraded Apple TV, an all-new 12-inch MacBook and updates to the MacBook Pro lineup!

Vimeo has just announced the release of a new sleeker, easier-to-use version of Vimeo for the Apple TV.

Apple has released iTunes U 2.0 for iOS which brings the ability to create courses on iPad, participate in course discussions, and more.

Original 'Rainbow' Signs from Apple's Cupertino headquarters have gone up for auction

Apple has expanded its In-Store iPad Trade-In program to UK, Germany, France and Spain

Apple SVP Eddy Cue said that Apple has the best product pipeline he's seen in 25 years during an interview at the 2014 Code Conference.

Apple has released a new 21.5-inch iMac starting at just $1,099 with a 1.4GHZ Intel Core i5 processor

U.S. District Judge Denise Cote has granted class action status to an e-book lawsuit against Apple for conspiring with publishers to fix e-book prices.

Comcast says Apple is exploring the development of a set-top box in a statement filed with the FCC.

At Hon Hai's annual shareholder meeting, CEO Terry Gou revealed that the company has entered the final testing stage of a Foxconn robot factory that would substitute robots for production workers.

Jefferies analyst Peter Misek has released a new investor note claiming that there are some fantastical Apple prototype devices 'floating around' the Asian supply chain.

Apple has just updated Final Cut Pro X with numerous new features and improvements including the ability to apply a Rec. 709 look in real time to high dynamic range and wide color gamut video.

Apple has updated Compressor with improved encoding of H.264 source files from GoPro cameras, ProRes 4444 XQ support, and more.

Apple has announced their annual free summer camp at retail store for kids aged 8-12. The camps will be focused on storytelling and filmmaking with iMovie and iBooks author.

Apple has released OS X 10.10 Yosemite Update 1.0 to developers for testing.

Katie Cotton, Apple's VP of Worldwide Corporate Communications, is retiring.

Apple has launched a new 16GB iPod touch with vibrant colors and a 5 megapixel iSight camera for $199.

Apple has quietly acquired the Spotsetter app and removed it from the App Store.

A new report says Apple will launch the iPhone 6 on Friday, September 19th.

Apple appears to have forgotten to renew a SSL certificate leading to issues for users trying to upgrade OS X.

The Day One Journal/Diary app is Apple's Free App of the Week. For a limited time you can get the normally $4.99 app for free.

Apple has reportedly overcome issues it had with the battery for the rumored 5.5-inch iPhone 6.

Check out this concept from CURVED that imagines the new Apple TV as an HDMI dongle.

A new report from China.com citing 'inside sources' claims that Apple will announce the iPhone 6 on September 15th and it will go on sale September 25th.

Check out this video that condenses Apple's two hour long WWDC 2014 keynote into 10 minutes.

Apple has updated its App Store review guidelines to allow 'approved' virtual currencies.

Apple has updated its Apple Store for iPad app to let you buy Apple Store Gift Cards right from the app.

Apple has announced that the 2014 Worldwide Developers Conference will kickoff on June 2 and run until June 6. The tickets will be distributed through a random lottery this year.

Apple is showcasing the apps featured in its new 'Powerful' ad.

Apple has released the iOS 8 SDK to developers with over 4,000 new APIs

Apple is now offering a new Mac Pro Security Lock Adapter on its online store, providing an easy way for users to secure their desktop.

Apple's App Store and iTunes Store seem to be experiencing connectivity issues as users are unable to purchase some content related to apps, music and movies.