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Apple has announced new metrics for developers in App Analytics.

The new Apple Watch Series 7 is now available for pre-order ahead of its release on October 15.

Angela Ahrendts recently sent a video to Apple Store employees entitled 'Keep it confidential - a message from Angela'.

Apple has officially announced that the Apple Watch will be available to pre-order at 12:01 AM PDT on April 10th.

Apple has announced that due to a security issue with SSL 3.0, it will disable SSL 3.0 support on the Apple Push Notification Service on October 29th.

Check out this video testing the durability of the new Apple Watch Ultra.

Apple has announced the return of its 'Report a Problem' link on App Store product pages.

These are the full iPadOS 17.1 release notes for iPad.

Apple has posted a new ad for the cellular Apple Watch Series 4 entitled, 'Flight'.

Apple today announced a few big improvements to its Apple News Format.

A new report claims that the iPhone 17 lineup will be strong cycle for Apple, driven by a new design for the iPhone 17, AI processing, a new slim model that will replace the iPhone Plus, and more.

Apple has hired Lead CPU Architect Mike Filippo away from ARM.

Both Fiat Chrysler Automobile and Volkswagen announced today that customers who purchase a new CarPlay equipped vehicle will get a free six month subscription to Apple Music.

Apple is planning to unveil a new iPhone with an OLED display and will replace the Lightning connector with a USB-C connector, according to a new report.

Apple may have secretly obtained trademarks for iSlate and Magic Slate through a dummy corporation.

The Apple Special Event channel is now available on the Apple TV for those looking to watch today's announcement live.

Another report corroborates rumors that Apple is working on high-end over-ear headphones with its own branding.

Sonos' Back to School sale is here! Save 22% on the popular Move 2 and Roam 2 portable speakers with AirPlay 2 support. Offer ends September 1.

Digitimes is reporting that future Apple devices will feature a new laser cut '3D-like' Apple logo design.

Apple has launched a new CNNgo channel featuring on-demand content and live streaming on the Apple TV.

Apple has released the first public betas of iOS 13 and iPadOS 13 for users to try out ahead of their official release this fall.

Apple is still looking outside the company for a new SVP of Retail as store sales drop for the first time in at least four years

Apple is planning to release a cheaper MacBook Air this year, according to a new report.

Apple has issued a statement revealing that it participated in the new 'Becoming Steve Jobs' book out of a "sense of responsibility".

Apple is continuing its incredible Beats headphones sale this Christmas Day, offering discounts of up to 50% on select models—perfect for those who didn’t find the gift they wanted under the tree.

Apple CEO Tim Cook tweeted this morning in remembrance of Apple co-founder Steve Jobs who would have been 62 today.

Apple has announced that its WWDC 2020 videos are now available with Japanese and Chinese subtitles.

Apple has added support for an ARM chip to the macOS Sierra 10.12 kernel.

Apple announced today that updates to its App Review process are now live.

Apple is reportedly moving rapidly towards the launch of new MacBook Pro models next month.

Apple has announced a firmware release for its upcoming AirPods Pro 2.

Apple has released a security update for its discontinued AirPort Base Stations.

Apple has taken home top honors in six different categories of Adweek's Best of the 2000s.

Apple is in talks with Discovery and Viacom to provide programming content for an online TV service.

Apple has asked suppliers to evaluate shifting 15% to 30% of capacity from China to Southeast Asia.

Apple is preparing to update its Reuse and Recycling Program to accept non-Apple smartphones, including Android devices, in exchange for gift cards to be used to purchase iPhones.

Apple is now allowing users to review its built-in apps for iOS and iPad OS.

Apple has released macOS Catalina 10.15 beta 2 to developers for testing.

Apple has announced that app prices will go up in Europe and several other countries starting next month.

Apple has shared an official teaser for 'Presumed Innocent,' an upcoming eight-part limited series starring and executive produced by Jake Gyllenhaal.

Apple has just released macOS 10.12 Sierra bringing new features to the Mac including Auto Unlock, Universal Clipboard, Siri, and more!

Apple has introduced five new USB-C adapters and accessories to be used with its new 12-inch Retina MacBook.

Apple's 12.9-inch M1 iPad Pro is on sale for $199.01 off today.

Apple has released its design kits for iOS 16, iPadOS 16, and macOS Ventura.

Apple today announced the Alliance for OpenUSD formed with Pixar, Adobe, Autodesk, NVIDIA, and the Joint Development Foundation (JDF) to promote the standardization, development, evolution, and growth of Pixar’s Universal Scene Description technology.

Apple will be selling most Apple Watch Bands as separate standalone accessories with prices ranging form $49 to $449. We've outlined all the bands available for sale and their different sizes and prices below.

Apple has released watchOS 4.2.3 and tvOS 11.2.6 for download.

Apple has released iOS 14 beta 6 and iPadOS 14 beta 6 to developers for testing.