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Apple TV will stream live F1, MLS, and Friday Night Baseball in bars and restaurants nationwide through a new EverPass distribution deal.

Apple's VP of industrial design explains how a radically new aluminum manufacturing process allowed the company to price the MacBook Neo at just $599.

Apple's first-generation AirTag 4-pack has dropped to $64 on Amazon. The item tracker still offers Precision Finding, Find My support, and a replaceable battery.

Apple plans to launch a smart display and security camera in 2026, while its ambitious robotic home hub remains scheduled for 2027 or later.

Apple is planning a massive 2026 Mac refresh. Details on M6 chips, an OLED touchscreen MacBook Pro, a new Studio Display, and a low-cost laptop.

Apple has accidentally leaked the 'MacBook Neo' name on its website. The new budget-friendly laptop is expected to launch tomorrow.

Apple debuts M5 Pro and M5 Max with Fusion Architecture, up to 4x faster AI compute, improved CPU and GPU performance, and Thunderbolt 5.

Apple's AI talent drain continues as a top Siri exec and key researchers defect to Google and Meta ahead of the voice assistant's major overhaul.

Apple is testing two new Studio Display models ahead of its March event. Leaked code points to a premium tier featuring upgraded audio and additional ports.

Apple has released iOS 26.4 beta 3 and iPadOS 26.4 beta 3 to developers. Find out what's included in the latest build.

Following a recommendation from the National Advertising Division (NAD), Apple has removed the 'Available Now' tag from its Apple Intelligence website.

Apple has shared a new ad for Apple Arcade entitled, 'Hold That Train!'.

Apple has released the official trailer for Season 2 of 'Your Friends & Neighbors' starring Jon Hamm. The new season premieres April 3 on Apple TV+.

Apple has announced iOS 26, featuring a striking new 'Liquid Glass' design, more Apple Intelligence features, and major updates to Phone, Messages, CarPlay, and more.

A new report details specs for the iPhone 18 Pro and Fold, predicting a 2nm A20 Pro chip, 12GB RAM, and Apple's custom C2 modem for the high-end lineup.

Apple has confirmed an outage affecting numerous services including the App Store, Apple TV+, Apple Music, and more.

Apple has launched its 2025 Back to School promotion, offering students and educators a free pair of AirPods, Apple Pencil Pro, or Magic accessories with the purchase of a new Mac or iPad.

Apple TV has released the official trailer for 'Margo's Got Money Troubles,' a new comedy-drama starring Elle Fanning, Michelle Pfeiffer and Nicole Kidman.

A new federal lawsuit filed against Apple alleges the company engaged in false advertising by promoting Apple Intelligence features for the iPhone 16 lineup, including an enhanced Siri, that remain unavailable.

Apple introduces the new MacBook Air with M5, 512GB base storage, faster AI performance, Wi-Fi 7, and up to 18 hours of battery life.

Apple Sports adds real-time NCAA tournament brackets, expands support in Latin America and the Caribbean, and introduces a new soccer category.

Apple has released macOS Sequoia 15.7.5 and macOS Sonoma 14.8.5, delivering critical security fixes for Mac users running older operating systems.

Apple has released iOS 18.7.7 and iPadOS 18.7.7, delivering a major batch of security patches for older devices like the iPhone XS and XR. Download it here.

Apple says the App Store ecosystem facilitated more than $1.4 trillion in developer billings and sales in 2025, with AI-powered apps driving strong growth.

First Geekbench scores for Apple's M5 Max reveal the fastest CPU performance ever seen from Apple silicon, beating M3 Ultra and M4 Max.

Apple asks an Indian court to block the country's antitrust watchdog from accessing its global financial records amid fears of a $38 billion fine.

Apple has seeded the third betas of watchOS 26.4 and visionOS 26.4 to developers for testing.

Apple agrees to new commitments with UK regulators to ensure fair App Store rankings, transparent reviews, and better access to iOS features for developers.

Apple releases Xcode 26.3 with autonomous AI coding agents, Claude 4.6 and Codex support, updated SDKs, and bug fixes.

Apple is reportedly planning a three-day launch March 2-4 with five new products, including a low-cost MacBook and iPhone 17e.

Apple has announced that five new games will launch on Apple Arcade next month.

Apple is reportedly exploring a clamshell-style foldable iPhone to follow its high-end "halo" device expected in 2026.

Apple has officially released watchOS 11.5 for the Apple Watch.

The tvOS 26.4 beta adds a Continuous Audio Connection setting to fix Apple TV audio dropouts and removes the legacy iTunes apps.

Apple shares a behind-the-scenes video exploring how Titan X was created for 'Monarch: Legacy of Monsters,' from concept art to final visual effects.

Apple's new M5 MacBook Air is already discounted at Amazon. The 13-inch model drops to $1,049 while the 15-inch version also sees an early price cut.

Here are direct links to download Apple's macOS Sequoia installer for your Mac.

Apple is set to kick off a busy 2026 with the iPhone 17e, updated iPads, M5 Macs, and a new low-cost MacBook.

Apple has released iOS 26.3.1 and iPadOS 26.3.1, bringing support for the new Studio Display XDR to the iPad alongside system bug fixes for the iPhone.

Apple has released macOS Tahoe 26.3.1, delivering necessary compatibility support for the new Studio Display XDR alongside general system bug fixes.

Apple's AirPods 4 with Active Noise Cancellation are back on sale for $119, 33% off the regular price. A solid deal on Apple's latest open-ear earbuds.

Apple has officially released watchOS 26.3, tvOS 26.3, and visionOS 26.3. The updates include important bug fixes and are available to download now.

Apple TV has unveiled a first look and premiere date for 'Lucky,' a new limited series starring Anya Taylor-Joy. Watch the teaser here.

Apple has announced the launch of a new 'Apple Invites' app for iPhone that helps users create custom invitations to gather friends and family for any occasion.

Apple has unveiled 'Star City,' a new space-race thriller expanding the 'For All Mankind' universe. The eight-episode series premieres globally on May 29.

Rivian launches a new Apple Watch app with lock, climate, and charging controls, plus passive entry support for Gen 2 vehicles.

Apple has released iOS 26.4 beta 2 and iPadOS 26.4 beta 2 to developers for testing. Here is what's new and how to download the latest software update.

Apple has officially opened submissions for the 2026 Swift Student Challenge. Eligible students can submit their app playgrounds through February 28.